Special note for Exhibitors, Sponsors, and Brand Team Members

Exhibitors, Sponsors and Brand Team Members may have special scheduling requirements that deviate from the agenda below.
Please refer to information emailed to you directly by Red Roof Events or Brand Conference Committee Members before making your travel plans.

Special note for All Attendees

There is so much to do at Mohegan Sun and limited time to do it with all the excitement in store. All attendees— especially those traveling from the West Coast— should consider arriving early or staying late to enjoy the venue. Our group rate is available at the hotel from September 27 to October 3 while supplies last. Make sure to check flight times and keep in mind that travel time from the airport to Mohegan Sun is about 1 hour. Book flights that will ensure you arrive in time for our event’s agenda.

2024 Brand Conference Agenda

September 30, 2024

1:00 – 5:00pm

Attendee registration

2:30 – 4:00pm

SHE/RIDE Session – sponsored by

This FREE session is open to women and underserved markets. Space is limited. Opt-in to this session through registration TODAY!

5:00 – 6:15pm

Opening General Session

Join Red Roof’s President Zack Gharib for our Opening General Session and learn more about his vision to elevate our brand. This session will also feature our Keynote Speaker, former Director of Leadership for Walmart, NY Times best-selling author and award-winning blogger, Neil Pasricha.

6:15 – 7:00pm

Welcome Reception at the Product Expo

7:00 – 9:00pm

Dinner at the Product Expo


Product Expo closes

10:00pm – Midnight

After Hours Party at Game On

Get into your pajamas or comfy clothes and join fellow attendees at Game On for unlimited arcade gaming, bowling, karaoke, late night snacks and open bar.

October 1, 2024

8:00 – 9:00am

Breakfast at the Product Expo

9:00 – 10:30am

General Session

11:00 am – 12:00pm

Franchisee Closed Door Meeting
moderated by Glenn Haussman

12:00 – 1:00pm

Lunch at the Product Expo

1:00 – 5:00pm

Educational Sessions and Continued Product Expo Hours

5:00 – 7:00pm

Personal/Networking Time

7:00 – 10:00PM

Rangoli Party – sponsored by

Red Roof and presenting sponsors, Max | HBO, invite you to celebrate the happiness, liveliness, wealth, and luck represented by rangoli. Wear your most festive saree or kurta, and come prepared to dance, feast, drink, and elevate your spirits.


Free time at Mohegan Sun

October 2, 2024

8:00 – 9:00am

Breakfast at the Product Expo

9:00 – 10:00am

Closing General Session

10:00 – 10:45AM

Building Culture Across Cultures With Seema Jain Of Seva Global

11:15 – 12:15pm

Senior Leader Q&A, moderated by Glenn Haussman

12:15pm – 12:30pm



Lunch / Departures begin


Beginning with dinner on September 30 through lunch on October 2, meals and beverages will be provided. Breakfast, lunch, and dinner will include two buffets featuring selections from Mohegan Sun and the foremost caterer of Indian cuisine, Chef Jay Bharat.

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